Danlaw Announces Acquisition of MicroMax

FARMINGTON HILLS, Mich., March 23, 2012 PRNewswire — Danlaw, Inc., a global provider of automotive electronics and embedded engineering services, today announced it has acquired embedded software tool maker and services provider MicroMax, Inc. Upon completion of this merger, Danlaw and MicroMax together will comprise North America’s most innovative and comprehensive automotive embedded software solutions provider.

Dan McClung, Danlaw’s VP of Operations – Engineering Services said, “The quality products and services of MicroMax, along with its highly regarded position in the automotive software development and testing business, dovetail with Danlaw’s three decades of service to the automotive industry.”

MicroMax’s software testing product, Mx-Suite(TM) enhances Danlaw’s portfolio of products and services, designed to help automotive module suppliers produce their products more efficiently and with higher quality than traditional methods.

Using an intuitive graphical interface, software requirements are easily captured along with performance criteria, tolerances, and traceability links between requirements and test cases. The Mx-Suite(TM) simplifies validation and offers high levels of automation for key process steps:

Testing development concepts using virtual prototypes, long before electronics are available.

Validating Simulink/Stateflow models (MiL).

Executing tests on developer-written or auto-coded software (SiL).

Running tests with bench and hardware in the loop (HiL) test equipment.

Danlaw provides the tools, training, and professional services to help you take advantage of Mx-Suite’s value.

Raju Dandu, CEO of Danlaw says, “MicroMax fits perfectly with the aggressive growth goals set for our engineering services division. Our strategic plan included further addition of software engineering tools and expansion of our engineering services in the USA; this acquisition delivers on both. We welcome the MicroMax team into the close knit Danlaw family.”

“Our joining Danlaw will greatly benefit our collective customer base and enhance the Mx-Suite(TM),” says Mike McCormack, President of MicroMax. “Customers will have access to a larger resource pool and Danlaw’s global reach, thus expanding the Mx-Suite(TM) footprint, driving continued investment toward improving the Mx-Suite(TM) capabilities.”

About Danlaw
Danlaw’s 300+ engineering professionals have been providing automotive embedded electronics solutions to OEM’s and their Tier-1 supply base for over 28 years. Danlaw has facilities in the USA, India and China. Danlaw specialty areas include embedded systems development and testing for Embedded Control Units (ECUs), vehicle network communications, infotainment, and telematics. Their customers include Automotive OEMs, automotive electronics suppliers, fleet and automotive insurance companies worldwide.